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PRPL

Purple Innovation, Inc.NASDAQConsumer Cyclical
$0.65-3.26%OpenMarket Cap: $70.7M

As of 2026-04-06

Valuation

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P/E (TTM)

PEG

P/B

-2.38

P/S

0.15

EV/EBITDA

91.32

DCF Value

$-2.87

FCF Yield

-59.5%

Div Yield

0.0%

Margins & Returns

Gross Margin

40.2%

Operating Margin

-9.2%

Net Margin

-11.0%

ROE

290.0%

ROA

-17.7%

ROIC

-18.8%

Financials

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PeriodRevenueNet IncomeEPS
Q4 2025$140.7M$-3.2M$-0.03
FY 2025$468.7M$-51.4M$-0.48
Q3 2025$118.8M$-11.7M$-0.11
Q2 2025$105.1M$-17.3M$-0.16

Analyst Ratings

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UBSNeutral
2026-04-01

Trading Activity

Insider Trades

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Ulrich George Turnerofficer: Principal Accounting Officer
SellThu Apr 02
HUTCHINGS JEFFREY LAYNEofficer: Chief Innovation Officer
SellThu Apr 02
HAYNOR ERIC SCOTTofficer: Chief Operating Officer
SellThu Apr 02
KERBY JEFFERY SCOTTofficer: Chief of Owned Retail
SellThu Apr 02
KERBY JEFFERY SCOTTofficer: Chief of Owned Retail
SellThu Apr 02

Company Info

Sector

Consumer Cyclical

Industry

Country

US

Exchange

NASDAQ

Beta

1.84

Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. The company also offers bases, foundations, sheets, mattress protectors, bed frames, seat cushions, weighted blankets, and duvets, as well as pet beds. It markets and sells its products through its e-commerce online channels retail brick-and-mortar wholesale partners, and third-party online retailers, as well as through Purple retail showrooms. The company was founded in 2010 and is headquartered in Lehi, Utah.

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