What is SNAP's current stock price?

SNAP (Snap Inc.) is currently trading at $5.75 with a market cap of $9.72B.

What sector is Snap Inc. in?

Snap Inc. (SNAP) operates in the Communication Services sector, specifically in the Internet Content & Information industry.

Is SNAP a good stock to buy?

Analysts have a Hold consensus on SNAP with a price target of $7.75. Check our detailed analysis for valuation, financials, and insider activity.

InvestLog

SNAP Snap Inc.

Communication Services

$5.75+0.44%ClosedMarket Cap: $9.72B

As of 2026-05-26

Valuation

View Details

P/E (TTM)

—

PEG

—

P/B

4.63

P/S

1.59

EV/EBITDA

-99.30

DCF Value

$-18.85

FCF Yield

6.3%

Div Yield

0.0%

Margins & Returns

Gross Margin

55.8%

Operating Margin

-6.8%

Net Margin

-6.7%

ROE

-18.9%

ROA

-5.5%

ROIC

-6.5%

Financials

View All

Period	Revenue	Net Income	EPS
Q1 null	$1.53B	$-89.0M	$—
Q4 null	$1.72B	$45.2M	$—
FY null	$5.93B	$-460.5M	$—
Q3 null	$1.51B	$-103.5M	$—

Analyst Ratings

View All

Consensus

Hold

Target (Consensus)

$7.75

Target (Median)

$7.15

Target Range

$5.25 - $15.00

3 Strong Buy8 Buy31 Hold1 Sell2 Strong Sell

Freedom BrokerHold

2026-05-12

Goldman SachsNeutral

2026-05-07

JP MorganUnderweight

2026-05-07

RBC CapitalSector Perform

2026-05-07

Wells FargoEqual Weight

2026-05-07

Trading Activity

Insider Trades

View All

Morrow Rebeccaofficer: Chief Accounting Officer

SellWed May 20

Morrow Rebeccaofficer: Chief Accounting Officer

SellWed May 20

Morrow Rebeccaofficer: Chief Accounting Officer

SellWed May 20

Mohan Ajitofficer: Chief Business Officer

SellWed May 20

Hott Douglasofficer: Chief Financial Officer

SellWed May 20

Related AI Research

Insider SignalApr 28, 2026

SNAP insider selling cluster: 3 insiders sold $5.3M in April 2026

The largest single insider sale at Snap Inc.

Latest News

Snap's Q1 Makes Its AR Glasses Bet Harder To IgnoreForbes · Wed May 13

Snap says its $400M deal with Perplexity ‘amicably ended'TechCrunch · Wed May 06

Kuehn Law Encourages Investors of Snap, Inc. to Contact Law FirmPRNewsWire · Wed Apr 29

Stock Market Today, April 15: Snap Jumps After Announcing 1,000 Job Cuts and $500 Million Cost Savings PlanThe Motley Fool · Wed Apr 15

Stock Market Today, April 8: Snap Eases After Health Advertising Push Sparks Investor CautionThe Motley Fool · Wed Apr 08

Company Info

Sector

Communication Services

Industry

Internet Content & Information

Country

Exchange

—

Beta

1.05

Snap Inc. operates as a camera company in North America, Europe, and internationally. The company offers Snapchat, a camera application with various functionalities, such as Camera, Communication, Snap Map, Stories, and Spotlight that enable people to communicate visually through short videos and images. It also provides Spectacles, an eyewear product that connects with Snapchat and captures photos and video from a human perspective; and advertising products, including AR ads and Snap ads comprises a single image or video ads, story ads, collection ads, dynamic ads, and commercials. The company was formerly known as Snapchat, Inc. and changed its name to Snap Inc. in September 2016. Snap Inc. was founded in 2010 and is headquartered in Santa Monica, California.

Peers

OMC

TKO