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AREB American Rebel Holdings, Inc.

USConsumer Cyclical
$0.3100+7.08%ClosedMarket Cap: $4.8M

As of 2026-07-02

Why AREB matters now

American Rebel Holdings, Inc. (AREB) is a US stock in Consumer Cyclical. The latest InvestLog snapshot shows $0.31 with +7.08% on the session and $4.8M in market capitalization; recent performance reads 1-month +521.95% and YTD -99.98%.

The latest financial table shown here is Q1 2026, with revenue of $2.0M, net income of $-7.0M, and EPS of $-71.28. Investors can compare that operating picture with valuation signals such as P/E unavailable and FCF yield -25173.1%.

The latest indexable market news headline is "American Rebel Holdings, Inc. (OTCID:AREB) Advances America 250 Brand Amplification Strategy for American Rebel Light Beer - America's Patriotic Beer with Independence Day Weekend Activation in Gettysburg, PA" from Accesswire.

Additional event context on this page matters because analyst consensus is Buy with a median target of $4.80; recent insider activity includes LAMBRECHT COREY ALLEN filing A-Award. These signals are research inputs, not a recommendation.

Valuation

P/E (TTM)

PEG

P/B

0.00

P/S

0.00

EV/EBITDA

-0.53

DCF Value

$-786,676.21

FCF Yield

-25173.1%

Div Yield

0.0%

Margins & Returns

Gross Margin

-9.8%

Operating Margin

-177.2%

Net Margin

-402.8%

ROE

-1226.5%

ROA

-117.9%

ROIC

-65.6%

Financials

PeriodRevenueNet IncomeEPS
Q1 2026$2.0M$-7.0M$-71.28
Q4 2025$2.3M$-5.9M$-1,754.40
FY 2025$9.5M$-34.3M$-63,214.16
Q3 2025$1.9M$-5.2M$-32.44

Analyst Ratings

Consensus

Buy

Target (Consensus)

$4.80

Target (Median)

$4.80

Target Range

$4.80 - $4.80

Strong Buy: 0Buy: 1Hold: 0Sell: 0Strong Sell: 0

Trading Activity

Insider Trades

LAMBRECHT COREY ALLENdirector, officer: President, COO
Sell2026-01-07
Ross Charles Andrew JRdirector, officer: CEO
Sell2026-01-07

Company Info

Sector

Consumer Cyclical

Industry

Apparel - Footwear & Accessories

Country

US

Exchange

Beta

0.41

American Rebel Holdings, Inc. focuses on delivering a diverse range of safes and personal security items. Their offerings include various models of home, office, and personal safes, alongside vault doors. Additionally, the company provides concealed carry clothing and accessories, such as backpacks and an assortment of jackets, vests, coats, and T-shirts designed for both male and female customers. To enhance their safe products, they also supply complementary accessories aimed at maximizing internal space and utility, including hangers, lighting kits, moisture guards, and specialized rifle rod kits. American Rebel Holdings, Inc. markets its merchandise through various channels, encompassing general retailers, specialized local sports, hunting, and firearms establishments, as well as directly via its online store. The firm was established in 2014 and maintains its principal operations in Nashville, Kansas.